A manifesto

Grégoire Gardette is one of those people who never seems to stop. A creator who is constantly on the move, he has invented his own rich palette combining the graphic arts, photography and design, and travels with the same enthusiasm through each land, real or imaginary, to grasp the essence of that ideal mystery - the beauty of our world.

From one medium to another, the images Grégoire has made and shared for over 25 years pay subtle witness to his generous eye, informed as it is by his wanderings and encounters. An inspired creative director, he has worked with major establishments around the globe and leading names in the worlds of culture, the art of living, travel and beauty.

A surveyor of faraway places, where the intimate meets the unfamiliar, Grégoire also invites us on our own inner journeys. From his Mediterranean roots, he has drawn the wisdom of an age-old art of living and a refined style outlined by sea and light.

Building on the experience and loyalty of his team at GG Factory, Grégoire now wishes to give new impetus to the shared adventure he has honed in recent years. A space for collaboration, with multiple geographical anchor points, he also wants it to be a place for handing on and sharing, driven by a common approach to the senses.

This new story will be called Nomade, a word that speaks both of the adventure ahead and of creation’s vital engine - movement. By choosing to remain in the background, Gregory intends to liberate the creative experience, played out against a dynamic horizon of endless possibilities.